The Short Version
nuwellness is a UK-based CBD and nootropics company built on a simple premise: formulation matters. We got tired of overpriced oils with questionable contents and “cognitive support” supplements that couldn’t tell you what was actually in the capsule. So we started making our own.
Every nuwellness product is formulated with intent. We combine premium-grade CBD with targeted nootropic compounds like L-theanine, lion’s mane, magnesium, and specific terpene profiles to create products designed for real outcomes: sharper focus, better recovery, calmer minds. Radical idea, we know.
How It Started
Nuwellness started the way most decent ideas do, with a problem that nobody seemed interested in solving properly.
I’d spent years in operations management, running the backbones of businesses across the UK. The kind of role where mental clarity isn’t optional and burnout is an occupational hazard (It happened, hard). I started using CBD alone to manage the physical side: recovery, sleep, taking the edge off relentless schedules. Then I discovered nootropics and what targeted supplementation could do for focus, cognitive stamina, and the ability to think clearly under pressure.
The problem was finding products I actually trusted. The CBD market alone was full of vague labelling and inconsistent quality. The nootropics space was worse, proprietary blends with undisclosed dosing, ingredients chosen for marketing rather than efficacy, and enough pseudoscience to make your eyes water.
So I did what anyone in operations would do, I started pulling it apart. I researched the ingredients, studied the dosing, looked at the actual science behind what works and what’s just noise. I found that CBD and nootropics, when formulated together with the right synergistic compounds, could be significantly more effective than either category alone. The industry just wasn’t doing it.
nuwellness is what happens when you approach wellness the way you’d approach any serious engineering problem: understand the system, source the right materials, formulate with precision, and test everything, bingo - Sign off. No shortcuts, no fairy dust, no marketing fluff. Just products that do what they’re supposed to do.
— Matt, Founder
What We Stand For
Formulation First. When we started researching we found that nearly all CBD companies in the UK don't even make their own formulations, they all buy from the same company put their branding on it, pump money into influencer marketing and voila. We don’t slap a label on generic isolate and call it a day. Every product is developed with specific cognitive or physiological outcomes in mind, using synergistic ingredients backed by research. CBD for the body, nootropics for the mind.
Full Transparency. Everything is third-party lab tested, and we publish the results. If we can’t show you exactly what’s in it, we won’t sell it. Certificates of Analysis are available for every product, every time. No exceptions.
Made in Britain. Produced in small batches in the UK, with full traceability from source to shelf. We know exactly where every ingredient comes from.
Accessible Premium. Quality wellness shouldn’t require a second mortgage. We’ve cut the unnecessary overheads, the influencer partnerships, the glossy magazine spreads, the venture capital burn rate. If you see a review online, we haven't paid for it it's because they trust the product. Our investment goes into what actually matters: the product in your hand.
Why CBD & Nootropics?
Most companies treat CBD and cognitive supplements as separate categories. We think that’s a missed opportunity. CBD works with your endocannabinoid system to support balance, recovery, and calm. Nootropics target cognitive function, focus, clarity, mental endurance. Combine them properly and you get something way more powerful.
We’re not interested in selling you a miracle stack from a Reddit thread. We formulate based on published research, sensible dosing, and ingredients that have earned their place in the bottle. If something doesn’t contribute to the outcome, it doesn’t go in. Simple as that.
Why We Exist
The UK wellness market is awash with products that promise everything and deliver very little. Vague dosing, inconsistent quality, ingredients lists that read like a chemistry exam you didn’t revise for. On the nootropics side, it’s even worse, proprietary blends with undisclosed amounts, fairy-dust dosing, and enough marketing jargon to fill a TED talk.
nuwellness was founded to bring clarity, quality, and a bit of common sense to both. We’re not here to sell you a lifestyle. We’re here to sell you products that work and to be completely upfront about how and why.
Our Commitment
We comply with all UK regulations governing CBD and food supplement products, including Food Standards Agency guidance on Novel Foods. We work with accredited laboratories to ensure every product meets or exceeds industry standards for purity, potency, and safety.
We won’t promise miracles. What we will do is give you a premium, honestly made product and let you decide for yourself. That’s the Nuwellness way.
Nuwellness. Sharper mind. Calmer body. No nonsense.